LOOK WHAT WE DID!
EDITOR’S OPINION
Same friends, different uniform!
Why would a one-hundred-and-eleven-year-old publication change its look?
Simple. You!
We have been listening to suggestions and ideas from our most important friends, our readers. We hope our new look is as appealing as it is functional, as innovative as it is traditional, and, most important, as usable and useful as ever before.
Our new logo is more identifiable and conveys the seriousness of the emergency services we represent. Our cover photo, it is hoped, will be as useful as it has been in the past. Our cover goal is twofold: The first is to show fire service professionals at their work; the second is to support the training function. The cover shot should stand on its own and be able to serve as a focus for communication and critique within any department. If we can’t imagine ourselves in similar positions, then we are only collecting pictures of other departments’ fires.
Our table of contents also has a crisp and more useful presentation. Our columns now have a similar complexion so the reader can identifythem quickly.
Our feature format is designed to have a professional and appealing look as well as a more readable typeface. Feature continuations will also be identified by category and title to assist the reader further.
Our departments in the back of the book are also redesigned. We have switched to a fourcolumn format in order to be more flexible, dynamic, and. more important, to present more information on new and innovative products and equipment to you. the user.
The folios (page numbers) have a new location. While it may seem insignificant at first, it’s in answer to frustrations voiced by many of you. It was not uncommon to have wells of five or more pages without numbers. The relocation of this necessary tool for the busy reader will help solve that problem.
When l came on board here (as many of you know) I didn’t even know how to spell “editor.” But 1 knew how to listen! Your comments, coupled with the support of our publisher, Henry Dinneen, and devotion to quality and excellence by PennWell Publishing, have helped to develop the Fire Engineering package you now hold in your hands. 1 hope you like it.
But like it or not. please send me your comments.
As always. Fire Engineering is your magazine. Help us to make it as good as you want it to be.
